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Old Spice: Success With Social Media [VIDEO]

Old Spice Guy

YouTube.com

There is a major internet buzz about the “Old Spice Guy” videos which are circulating on YouTube.  This is Old Spices VERY SUCCESSFUL attempt at using Social Media and viral video to garnish new customers.  Time will tell if Old Spice is successful in turning video views into actual product purchases.

At writing, this video from Old Spice has over 37 million views on YouTube.  This is a pretty incredible feat for a company who is just recently jumping into using social media to advertise their products.  If you haven’t seen the video or Old Spice campaign yet, check out the link below and you’ll see what we’re talking about.

Simple, Short, Effective.   That’s the type of campaign Old Spice has developed, and the same style of strategy that we can craft for our customers.

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